Published on Jun, 2024

A trip to Bologna had to include a tour around the supercar centre of Europe for myself and my son (an engineering intern for BMW so coming with a knowledge of cars and car plants). We had booked via an online site that featured the lunch heavily but realised that a direct booking online with Factory Motor Tour was the same tour and same lunch but for a better price, thanks to email communication with Giancarlo. Led by Giancarlo and assisted by driver Antonio, we were guided and chauffeured between the three sites in comfort. The Ferrari museum was impressive with a good history of the cars but felt slightly corporate, although we got lots of photos beside cars we would ordinarily only see on a screen. Lamborghini included a factory tour with a great guide and a close view of practically every stage of the construction of the Urus model. The museum allowed even closer inspections than Ferrari of some of the most spectacular cars in the world. Although there were fewer cars than at Ferrari, we took many more photos! After a great pasta lunch with a wonderful local red Lambrusco wine at Ca' Bianca, we finished the day with the highlight. My car expert son knew a lot about Pagani but neither of us had seen one in real life. The factory tour was in a building that resembled an Italian piazza in style, which was impressive enough. The walk through, again very professionally done, showed the steps for making a car which is customised by the client down to the finest detail and perfected at each stage of what is not a production line, but the creation of a work of art. The museum is smaller than Ferrari or Lamborghini but the cars are a level above the others and can be seen from every angle. The only thing lacking at all three factories is the chance to hear the engines being revved, although the Lamborghini factory does have a stage where the engine is started to be driven for testing. As trips go, this was one of the more expensive ones that we have done, but the opportunity to see this number of supercars, inside and out, made it very much worth the cost.

Published on Jun, 2021

booked a tour with Giancarlo and he was amazing. picked me up right on time. and we had great conversation about history of bologna and cars. the tour was fantastic. also did the test drive in a lamborghini which was sooo much fun. highly reccomend this tour for any car enthusiast visiting bologna.